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AI PRODUCT PHOTO COLOR CHANGER

AI Product Photo Color Changer

Recolor product photos online and generate every colorway from a single shot. Recolorify changes product colors to any exact hex code while keeping material texture, highlights, and shadows realistic — built for Shopify, Amazon, and Etsy catalogs.

HOW IT WORKS

Three steps. Zero learning curve.

01

Upload your product photo

Drop a clean shot of any product — apparel, accessories, packaging, or hardware. PNG and JPG are supported, and transparent backgrounds are preserved.

02

Click the product and pick a color

Hover to see the product region highlight automatically. Click it, then enter an exact hex code or pick from your palette. The recolored preview appears instantly with the material texture and shadows preserved.

03

Export catalog-ready images

Download a single recolored product or batch-export every colorway as a ZIP. Full-resolution PNGs ready for bulk upload to Shopify, Amazon, and Etsy.

USE CASES
E-COMMERCE CATALOGS

Every variant from one shot

Sell a product in every color without a shoot per SKU. Generate all color variants from a single photo and keep listings visually consistent.

MARKETPLACE LISTINGS

Pass review with consistent imagery

Keep lighting and composition identical across every colorway so marketplace image checks see a clean, consistent set.

MERCHANDISING & ADS

Test colors before you commit

A/B test product colors on landing pages and in ads before a manufacturing run. Swap a color in seconds for each variant.

WHY RECOLORIFY

Why Recolorify recolors product photos realistically

Material texture stays intact

Recolorify works in LAB color space, which separates lightness — texture, highlights, and shadows — from the color itself. Your product changes color without going flat or plastic-looking.

Exact hex-code matching

Enter the precise brand color or Pantone-equivalent hex instead of dragging a hue slider. Every selected region locks to the exact value you choose, so variants stay on-brand.

Region-aware selection

Click only the part you want changed. Multi-material products (fabric + hardware + trim) are handled per region, not as one flat surface.

Batch the whole catalog

Lock a color and process up to 500 product photos in one pass, then export the lot as a ZIP — ideal for catalog-scale variant generation.

FAQ

Frequently Asked Questions

How do I change the color of a product photo?+

Upload your product photo to Recolorify, click the region you want to change, and enter a target hex code or pick a color. Recolorify recolors the product while preserving texture, highlights, and shadows, then lets you export a full-resolution image. The whole process takes a few seconds and needs no Photoshop skills.

Will recoloring keep the product looking real?+

Yes. Recolorify changes color in LAB space, which keeps lightness — material texture, reflections, and natural shading — separate from the color. The recolored product looks like a real photograph, not a flat paint fill.

Can I match an exact brand color?+

Yes. You can type an exact hex code (or OKLCH/LAB value), so every variant matches your brand color or Pantone-equivalent precisely instead of an approximate hue shift.

Can I recolor a whole catalog at once?+

Yes. Pro and Studio plans support batch uploads — lock a color pair and recolor up to 500 product images in a single pass, then download them all as a ZIP for bulk marketplace upload.

Clothes Color Changer →Shoe Color Changer →Batch recolor 200+ product photos →

Stop reshooting. Start recoloring.

5 free exports every month. Recolor any product photo in seconds.